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India: Doing business & staying in touch
Doing business in India
English is widely used in commercial circles, so there is little need for translation services. Indian businesspeople welcome visitors and are generally very hospitable. The common spoken greeting ‘namaste’, is normally accompanied by placing both hands together, as if in prayer, and tilting the head forward. Indian women may prefer not to shake hands, although men are comfortable with it. Unless invited to address a person by their first name, use Mr/Mrs/Dr and the surname. Business cards are an important part of networking. A suit is considered the proper form of business attire. Business hours are generally 0930-1730.
Corporate entertaining is important, but the rules of cultural etiquette are even more so. For example, Indians only eat with the right hand. The left hand is used for less savoury actions, such as removing shoes. Gifts and business cards should be accepted with the right hand or both hands at the same time, as a sign of respect.
If you're invited to an Indian home for dinner, you may not eat until the evening. However, once dinner is over and the party is at an end, the guest may depart without giving offence. Shoes should be removed when entering a private home and it is customary to wash one’s hands before and after a meal. Try to avoid pointing feet at your host, as this is a sign of insult. Pointing with one or two fingers is also considered rude. If needed, gesture with the whole hand.
Drinking, especially at lunchtime, should be avoided until visitors are certain of the host's opinion. Even then, alcohol should always be consumed in moderation.
Roughly 58% of the population is involved in agriculture, both subsistence (mainly cereals) and cash crops, including rice, tea, rubber, coffee and cotton.
India's main industrial development has been in engineering, iron and steel, chemicals, electronics and textiles. Since the 1990s, trade has been liberalised, the sprawling public sector cut back, and some state-owned industries sold off.
India ranks among the top ten in the world by gross national product. The economy has resumed its healthy growth rate, currently at around 5.8% per annum, while inflation is at 3.8%. The unemployment rate hovers around 3.5%. Further improvements to the national infrastructure and basic services are now seen as the priority for central and regional governments.
Textiles, refined petroleum, gems and jewellery, chemicals, rice and packaged medicaments.
Keeping in Touch in India
Roaming agreements exist with most international mobile phone companies. Coverage is limited to major towns but is increasing all the time.
The Internet can be reliably accessed from an increasing number of hotels and from Internet cafés across the country, many now with Wi-Fi.
Mail services are generally good, but delivery times are variable. Airmail service to Western Europe or the US takes up to two weeks.
There are regional variations, but generally Mon-Sat 0800-1300 and 1330-1600 in bigger towns and cities.
The state's TV monopoly was broken in 1992, resulting in a boom of private channels. News and entertainment shows are especially popular and a number of 24-hour news channels operate in India. India’s cable TV market is one of the world’s largest. Public TV is run by Doordarshan, while STAR Plus, owned by Star India, is one of the most popular private channels. Private radio stations were sanctioned in 2000, but only public All India Radio (AIR) is allowed to broadcast news. As of January 2019, private radio stations are allowed to broadcast AIR news titles. Newspaper circulation has risen, thanks to a growing middle class, as has the number of Internet users to over 100 million. Many newspapers are in English; the most important include The Economic Times, The Hindu, Hindustan Times, Indian Express, Deccan Herald, The Statesman, The Pioneer and The Times of India.
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